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Institute of Management (IfB-HSG)

'Strategic Alliances at Clariant: The Tianjin Joint Venture in China'

The Institute of Management provides the following information and materials for the case study.

Summary:

The events of this case took place in the Pigments & Additives Division of Clariant - a Swiss-based multinational chemical firm. Given increasing price pressures on the world market and the need to enter new markets, Clariant AG established a production joint venture in China. In particular, the case illustrates decision making in the single phases of the evolution process of a production joint venture. Starting from the business logic for the joint venture, the phases of partner selection, negotiation, alliance design, and alliance management are elaborated. The case also poses key factors necessary for cost efficient and trustful co-operation strategies. Additionally, it presents options to cope with the international and local market dynamics by modifying strategic usage of the joint venture. The case covers the period from 1994 to 2006.

Bibliography:

STRATEGIC ALLIANCES AT CLARIANT: THE TIANJIN JOINT VENTURE IN CHINA

Case - Reference no. 307-396-1
Authors: Lechner, C. (University of St. Gallen); Gesing, N. (University of St. Gallen)
Published in: 2007
Length: 19 pages
Data source: Field research

Teaching note - Reference no. 307-396-8
Authors: Lechner, C. (University of St. Gallen); Gesing, N. (University of St. Gallen)
Published in: 2007
Length: 17 pages
Data source: Field research

Download inspection copy of the case study:

Inspection Copy - Case Study

Order the case study and teaching note at The Case Centre:

STRATEGIC ALLIANCES AT CLARIANT: THE TIANJIN JOINT VENTURE IN CHINA

If the case study and teaching note is not available via The Case Centre or you have questions to additional material and the application of the case study please contact the author:

Christoph Lechner represented by Prof. Dr. Markus Kreutzer

Further information

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Fax: +41 (0)71 224 23 55
http://www.ifb.unisg.ch

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