The Master’s Programme in Business Management (MUG) builds on the HSG’s classic positioning in the German-speaking area. The entire Master’s programme is characterised by a strongly entrepreneurial mind-set – be it for start-up firms or large corporations. The Master’s programme accords particular importance to ethical and sustainability-related issues. Students are able to choose from among the specialisations of Corporate Development, Entrepreneurship & Family Business, and Sustainability Management. The MUG prepares students for responsible positions in business management, corporate departments, consultancy, and management functions in general.